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CRM benefits
BaseCloud CRM

What Are The Benefits Of Using CRM Software?

CRM offers many benefits and advantages by collecting and organising data about customer interactions, making it accessible and actionable for all, and facilitating analysis of that data. Some benefits and

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sales vs marketing
Sales

Sales vs Marketing: An Overview

Many people use the terms ‘sales’ and ‘marketing’ interchangeably, but there is a discernible difference between the two.  Both sales and marketing aim to help a business grow, but the

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